A Partnership Forged in the Outback
4WD 24/7 is Australia’s most-watched off-road adventure crew, known for tackling some of the country’s toughest tracks, from remote desert crossings to deep rainforest trails. With a passion for showing real-world 4WDing, they put their vehicles – and their tyres – through conditions that most drivers will never experience.
The team chooses Cooper Tires because they need tyres they can rely on in extreme environments. Cooper’s proven durability, puncture resistance, and off-road traction mean the crew can push further without worrying about tyre failures slowing them down.
From scorching desert heat to brutal river crossings, these tyres have copped the lot – and come back for more. The result? Tyres that deliver the grip, endurance, and performance needed to bring their adventures to life – and get them home again.
Catch Every Adventure on YouTube
4WD 24/7 shares epic trips, track tests, and gear reviews on their YouTube channel. You’ll see plenty of episodes where the crew puts Cooper Tires through extreme conditions, alongside other adventures, tips, and 4WD know-how.
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The Tyres Trusted by 4WD 24/7
When the 4WD 24/7 crew take on the roughest tracks, they rely on proven Cooper tyres to get them there and back. These are the same models that have faced punishing rock climbs, deep mud, and scorching outback runs.
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